![]() ![]() ![]() There's nothing new about creators offering fans exclusive perks. "Any new avenue of potential profit is exciting in the music industry, considering the lack thereof from streaming and touring," said Brian Spencer, one half of the L.A.-based musical duo FINKEL. Several startup founders and musicians are looking to this incipient market not just as a means of selling digital collectibles, but as a unique way to offer fans exclusive, paid experiences. With experimentation already underway, the gates are open for them to do what they do best: get creative. Even if the market for some of them proves frothy, this blockchain-based technology presents a unique way for artists to make money and engage their fans. NFTs (non-fungible tokens) are a novel form of ownership that could rejigger the financial landscape for creators.
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